Graphic · Motion · B2C

Graphic · Motion · B2C

Timeline

Jan 2023– Apr 2023

Role

Design Intern

Service

Motion Graphics

Social Media Design

Branding

Editorial Design

Tool Used
Supervisor

Cameryn Duran

Anna Vasilenko

imre 2023 Spring Internship

Creating Cohesive Visual Narratives

IMRE is a creative agency serving clients across health, consumer, and cosmetics industries. As a design intern, I contributed to projects from report redesigns to social media and motion content, gaining hands-on experience in brand storytelling and multi-platform design.

Overall Experience

Comparing myself between now and three months ago, I am especially proud of my growth both professionally and creatively in such a short timeframe. This internship was a perfect opportunity for me to apply what I learned in class to the real world. I’m so grateful of learning new things, meeting incredible people, and being bold and creative.

My Impact

1.

Delivered end-to-end projects under tight deadlines through team collaboration.

2.

Resized and optimized animations for wider screens while maintaining visual cohesion.

3.

Created new design concepts inspired by client-provided reference images.

Learnings

01 – Honing my communication skills, from giving status update and aligning requirement to writing effective messages whether in Slack messages or Zoom meetings.

02 – Sharping my After Effect skills and gaining a deeper understanding of motion design and its application in social media.

03 – Learning how to organize, name, and collect files properly when working in a team setting so that I can make the life easier for other people.

Some of the Public Work 🎉

Duration: 3-4 hrs

Team: Solo

imre Internal Project

Process Drafts

Version 1
Version 2
Version 3
Version 4

Duration: 5-6 hrs

Team: Keelty Wyatt, Xiaolin Chen

imre Internal Project

Challenges

1.

IMRE past logos were unclear and lacked a high-resolution version, requiring a quick recreation in Illustrator.

2.

Determining the background color for the short video and designing smooth transitions between the old and current logos.

Process Video Draft

Version 1

Solid color background
Bottom-aligned motion

Version 2

Gradient color background
Center-aligned motion

Version 3

Gradient color background
Center-aligned motion
With complete beginning

Duration: 1-2 hrs

Team: Solo

Client Project

My Deliverables

1.

Integrated callout with other content

2.

Make small tweaks to the content

The rest of my work during the internship is under NDA, please reach out to me if you have any questions regarding my work. 📮

Internship Takeaways

Adapting design for diverse industries

Gained experience working across healthcare and cosmetics, learning how to tailor visual storytelling and design solutions to meet the unique needs of different clients.

Multi-platform content creation

Developed skills in creating cohesive assets for reports, motion graphics, and social media platforms such as TikTok and Instagram, ensuring consistency while adapting to each medium’s format and audience.

Thriving in a fast-paced agency workflow

Strengthened the ability to manage multiple projects on tight timelines, collaborating with teams to deliver high-quality outcomes under real-world constraints.

COPYRIGHT © 2025 ANNIE YU